Frontierland Western Theme Park was a theme park in Morecambe, Lancashire, England, situated on Marine Road West, which operated from 1906 to 7 November 1999, with a final year consisting of only travelling rides in 2000. Frontierland originally operated as West End Amusement Park, Fun City and Morecambe Pleasure Park from 1906 to 1986 before being transformed into Frontierland for the 1987 season, in an attempt to defeat dwindling visitor numbers.
In 2000, Frontierland was officially closed down by Geoffrey Thompson, managing director of Blackpool Pleasure Beach. All of the rides, excluding the "Polo Tower" and "Log Flume" were demolished or dismantled and sold on. The "Rattler" was moved to the Pleasure Beach, whilst "The Wild Mouse" (later called "Runaway Mine Train" for the new-look Frontierland) and the "Chair-o-Planes" were moved to Pleasureland Southport, which later closed down in 2006.
Unlike Pleasureland, Frontierland was never resurrected and the site remained wasteland until 2007, when three outlets were built. These large outlets were positioned at the back of the park, an area that previously featured the "Stampede", "Teacups" and "Parrots" rides.
A brief history of the Frontierland site can be found at the Morecambe Today website.